京东搜索与大数据部
一、京东搜索与大数据部
京东搜索与大数据部：优化用户搜索体验的关键
在当今数字化时代，大数据扮演着越来越重要的角色，对于企业而言，利用大数据优化用户体验已经成为提升竞争力的关键。作为中国最大的电商平台之一，京东深知数据的重要性，尤其是在搜索领域的运用。而正是由于这一重要性，京东搜索与大数据部应运而生。
京东搜索与大数据部旨在通过深度挖掘用户行为数据、商品数据等大数据信息，为用户提供更精准、个性化的搜索结果，从而提升用户体验，促进销售转化率的提升。该部门汇聚了一支高素质的数据科学团队，通过先进的算法和技术手段，不断优化搜索引擎，让用户能够更快地找到自己想要的商品，提升购物效率。
大数据驱动的个性化推荐系统
通过大数据驱动的个性化推荐系统，京东搜索与大数据部能够根据用户的偏好和历史行为，为其推荐更符合个性化需求的商品，从而提高用户粘性和购买意愿。该推荐系统不仅有助于提升用户体验，还能有效提升销售额和客户满意度。
个性化推荐系统利用用户的搜索历史、点击行为、购买记录等数据，通过大数据分析和机器学习算法，为用户推荐可能感兴趣的商品，并根据用户反馈不断优化推荐结果。这种个性化推荐不仅能提升用户满意度，也能帮助商家更准确地了解用户需求，精准营销。
用户行为数据分析与搜索引擎优化
除了个性化推荐系统，京东搜索与大数据部还致力于分析用户行为数据，从中发现用户的偏好和需求，为搜索引擎优化提供数据支持。通过分析用户在平台上的搜索、浏览、点击等行为，可以不断改进搜索算法，提高搜索结果的精准度和符合度。
大数据分析有助于发现用户的购物习惯、喜好，甚至是潜在需求，进而调整商品排序、推荐策略等，让用户在浩瀚的商品海洋中更快地找到理想的产品。同时，搜索引擎优化也是商家提升曝光度和销售额的关键，通过不断优化商品描述、关键词等，提高商品在搜索结果中的排名。
数据安全与隐私保护
在利用大数据优化用户体验的过程中，京东搜索与大数据部始终将数据安全和用户隐私保护放在首位。保护用户数据安全不仅是公司的责任，也是对用户的尊重和信任。因此，在数据采集、存储和处理过程中，部门严格遵守相关法律法规，采取多重安全防护措施，确保用户数据不被泄露或滥用。
同时，京东搜索与大数据部也充分尊重用户的隐私权，不会擅自分享用户个人信息给第三方，也不会未经用户同意就对用户个人数据进行商业利用。用户可以放心使用京东平台进行购物，无需担心个人信息泄霁的问题。
未来展望
随着大数据技术的不断发展和应用，京东搜索与大数据部将继续深耕数据领域，不断优化算法和技术手段，提升用户体验和搜索精准度，为用户提供更便捷、个性化的购物体验。同时，部门也会继续关注数据安全和隐私保护，保障用户权益，让用户放心使用京东平台。
通过大数据驱动的搜索与推荐系统，京东搜索与大数据部将进一步完善用户购物体验，促进品牌与用户之间的良性互动，实现商家与用户的双赢局面。未来，京东搜索与大数据部必将成为京东电商平台不可或缺的核心部门，持续推动企业发展，赢得更多用户信赖和支持。
二、如何采集京东搜索页面商品的销量、价格数据？
onebound.jd.item_search
请求参数
请求参数：q=女装&start_price=0&end_price=0&page=1&cat=0&discount_only=&sort=&seller_info=no&nick=&seller_info=&nick=&ppath=&imgid=&filter=
参数说明：q:搜索关键字，支持urlcat:分类IDstart_price:开始价格end_price:结束价格sort:排序[bid,_bid,_sale,_review,_new](bid:总价,sale:销量,review评论数,new新品,加_前缀为从大到小排序)<page:
响应参数
| 名称 | 类型 | 是否隐私 | 示例值 | 描述 |
|---|---|---|---|---|
| items | items[] | 按关键字搜索商品 | ||
| num_iid | Bigint | 10021415166448 | 宝贝ID | |
| detail_url | String | https://item.jd.com/10021415166448.html | 商品详情页 | |
| title | String | 俞兆林2件装半高领打底衫秋冬长袖洋气纯色内衣内搭上衣黑色薄款女士秋衣女春秋保暖内衣女针织衫 黑色+浅卡其（80-130斤） | 商品标题 | |
| pic_url | String | //http://img13.360buyimg.com/n7/jfs/t1/115150/13/17438/307259/5f58be2fE727cfb0d/aa76563060a56420.png | 宝贝图片 | |
| price | Float | 188 | 价格 | |
| promotion_price | Float | 188 | 优惠价 | |
| sales | Int | 销量 | ||
| sample_id | Bigint | 商品风格标识ID | ||
| post_fee | Float | 物流费用 | ||
| area | String | 店铺所在地 | ||
| seller | String | 俞兆林YZL旗舰店 | 卖家昵称 |
请求示例
-- 请求示例 url 默认请求参数已经URL编码处理
curl -i "https://api-gw.onebound.cn/jd/item_search/?key=<您自己的apiKey>&secret=<您自己的apiSecret>&q=女装&start_price=0&end_price=0&page=1&cat=0&discount_only=&sort=&seller_info=no&nick=&seller_info=&nick=&ppath=&imgid=&filter="
响应示例
{
"items": {
"url": "https://search.jd.com/Search?keyword=女装&enc=utf-8&wq=女装&pvid=33dbb420d9fa4ca483a869f2e4c5625c",
"keyword": "女装",
"page": "",
"real_total_results": "1276155",
"total_results": 6000,
"pagecount": 100,
"products_total": "",
"list_count": "",
"page_size": "60",
"item": [
{
"num_iid": "10024538221803",
"detail_url": "https://item.jd.com/10024538221803.html",
"title": "珂米莎外套女2020新款秋冬大衣女韩版两面穿宽松大码女装连帽短款外套女士卫衣女休闲上衣胖妹妹夹克风衣 豆沙红 XL（115-125斤）",
"pic_url": "//img13.360buyimg.com/n7/jfs/t1/154239/21/19242/79845/60301d6dE01e8eb84/b31af81098333254.jpg",
"price": 158,
"promotion_price": 158,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "珂米莎服饰旗舰店"
},
{
"num_iid": "56188926756",
"detail_url": "https://item.jd.com/56188926756.html",
"title": "帝黛外套女2021春秋新品女装短款休闲韩版风衣女士小香风卫衣工装夹克大码女装棒球学生上衣 雾霾蓝【双面穿】 注意【请选择需要的款式及正确的...",
"pic_url": "//img11.360buyimg.com/n7/jfs/t1/169270/9/4776/160026/60142246E93e4443f/035bdb28a8d6a75d.jpg",
"price": 128,
"promotion_price": 128,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "帝黛旗舰店"
},
{
"num_iid": "56189137600",
"detail_url": "https://item.jd.com/56189137600.html",
"title": "帝黛品牌外套女2021春秋新品女装夹克中长款休闲斗篷韩版运动风衣时尚女士卫衣小香风服饰大码棒球服上衣 黑色【1919款】 注意【请选择需要的款式...",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/167634/30/10189/107287/6043becbEa9c0e325/91e19b448527a29e.jpg",
"price": 148,
"promotion_price": 148,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "帝黛旗舰店"
},
{
"num_iid": "10026369237393",
"detail_url": "https://item.jd.com/10026369237393.html",
"title": "珠珊连衣裙女装2021初春季工装套装女轻熟风时尚小个子洋气显瘦子 军绿 S",
"pic_url": "//img13.360buyimg.com/n7/jfs/t1/158419/27/4182/165000/60070a8eE50ad7e8b/79bf8dca942dab36.jpg",
"price": 169,
"promotion_price": 169,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "珠珊服饰旗舰店"
},
{
"num_iid": "10020493224847",
"detail_url": "https://item.jd.com/10020493224847.html",
"title": "五个橘子短外套女2021春季新款女装韩版外套女中长款宽松大码呢子大衣女时尚洋气上衣小个子毛呢外套秋 卡其色 L(105-120斤)",
"pic_url": "//img12.360buyimg.com/n7/jfs/t1/122878/32/12312/158935/5f5dc57aEb4d4feaa/12fdabb02f963c5c.jpg",
"price": 138,
"promotion_price": 138,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "五个橘子服饰旗舰店"
},
{
"num_iid": "10026510819788",
"detail_url": "https://item.jd.com/10026510819788.html",
"title": "格素凡 卫衣女春季2021新款韩版时尚连帽三件套跑步休闲运动服套装女宽松大码春装百搭马甲外套女装潮 卡其女-L 建议体重98-113斤",
"pic_url": "//img13.360buyimg.com/n7/jfs/t1/160137/19/5153/111565/60115f45Ef1b49544/3d588d46cf87f840.jpg",
"price": 258,
"promotion_price": 258,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "格素凡宁天天专卖店"
},
{
"num_iid": "10026460211981",
"detail_url": "https://item.jd.com/10026460211981.html",
"title": "单蜜风衣女装2021春秋新款韩版宽松显瘦小个子中长款风衣小香风外套上衣女米色 XL",
"pic_url": "//img11.360buyimg.com/n7/jfs/t1/152712/23/15251/265239/600d40d0Eb89c8677/4c5c4633097281ad.jpg",
"price": 159,
"promotion_price": 159,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "单蜜旗舰店"
},
{
"num_iid": "10026585998888",
"detail_url": "https://item.jd.com/10026585998888.html",
"title": "单蜜长袖连衣裙女装2021春季新款韩版宽松显瘦休闲中长款小个子打底裙子女潮 图片色 M【建议105-115斤】",
"pic_url": "//img13.360buyimg.com/n7/jfs/t1/162278/10/6232/96857/6022509dEd801cef3/8af53d1749be9e8f.jpg",
"price": 159,
"promotion_price": 159,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "单蜜服饰官方旗舰店"
},
{
"num_iid": "10026557183750",
"detail_url": "https://item.jd.com/10026557183750.html",
"title": "蓝玑卫衣女装新品2021春秋季新款韩版宽松连帽时尚拼接小个子上衣小香风短外套女潮 深灰色 XL【推荐120-140斤左右】",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/151189/11/19085/149583/601fc20fEb74d6571/3a18c242cd52aea7.jpg",
"price": 139,
"promotion_price": 139,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "蓝玑旗舰店"
},
{
"num_iid": "10026511013315",
"detail_url": "https://item.jd.com/10026511013315.html",
"title": "麦潮尚 卫衣女春季2021新款韩版时尚束腿裤两件套跑步休闲运动服套装宽松大码春季女百搭外套洋气女装潮 黑色女-L 建议体重98-113斤",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/171524/6/4559/94521/601162c2E19e7bff6/0f642f6c5f87ae00.jpg",
"price": 238,
"promotion_price": 238,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "麦潮尚旗舰店"
},
{
"num_iid": "10026511174922",
"detail_url": "https://item.jd.com/10026511174922.html",
"title": "伊卡茵 卫衣女春季2021新款韩版时尚两件套圆领大码跑步休闲运动服套装宽松外套春装女宽松洋气女装潮 黑色女-L 建议体重98-113斤",
"pic_url": "//img12.360buyimg.com/n7/jfs/t1/150393/22/20055/78069/603122faE8925df59/26097c04a3e27873.jpg",
"price": 238,
"promotion_price": 238,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "大唛服饰专营店"
},
{
"num_iid": "10025091904145",
"detail_url": "https://item.jd.com/10025091904145.html",
"title": "淳咪娜 品牌针织衫女开衫2020秋冬新品欧货大牌毛衣外套女加厚麻花连帽牛角扣设计中长款粗线大毛衣网红 咖啡色【品牌保证】 XL - 大码 126-168斤",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/134269/3/18796/182635/5fca4fceEb6f38a00/bbc0a188d1af5b43.jpg",
"price": 339,
"promotion_price": 339,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "淳咪娜旗舰店"
},
{
"num_iid": "10026491215986",
"detail_url": "https://item.jd.com/10026491215986.html",
"title": "【双面穿】帝黛外套女2021春秋新品女装短款夹克休闲宽松运动风衣时尚女士卫衣小香风服饰大码棒球服上衣 黑款【双面穿】 注意【请选择需要的款...",
"pic_url": "//img11.360buyimg.com/n7/jfs/t1/165835/38/6427/103605/602d421eE558c101f/79adc0ed310d13d1.jpg",
"price": 128,
"promotion_price": 128,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "帝黛旗舰店"
},
{
"num_iid": "10026482774970",
"detail_url": "https://item.jd.com/10026482774970.html",
"title": "【双面穿】帝黛外套女品牌2021春秋新品女装短款夹克宽松运动风衣时尚女士卫衣小香风服饰大码棒球服上衣 黑款【双面穿】 注意【请选择需要的款...",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/157337/23/4401/132338/600f2dd1E8e961941/3f7cf2fe625e1089.jpg",
"price": 128,
"promotion_price": 128,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "帝黛旗舰店"
},
{
"num_iid": "10026631385955",
"detail_url": "https://item.jd.com/10026631385955.html",
"title": "艾珠儿 连衣裙套装女春夏2021夏季新款女装韩版小香风时尚蕾丝刺绣中长款裙子气质显瘦减龄两件套套装裙 图片色 M",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/159606/7/6814/229032/602128d4Ef90a4c1d/aa6efa48694b809f.jpg",
"price": 148,
"promotion_price": 148,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "艾珠儿服饰旗舰店"
},
{
"num_iid": "10026556463859",
"detail_url": "https://item.jd.com/10026556463859.html",
"title": "蓝玑衬衫女装新品2021春季新款韩版宽松显瘦气质时尚小个子打底衫小香风上衣女衬衫+马甲 XL【推荐120-140斤左右】",
"pic_url": "//img14.360buyimg.com/n7/jfs/t1/152496/37/17881/146820/601e5790E2f969f4f/d4502ef483df025e.jpg",
"price": 139,
"promotion_price": 139,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "蓝玑旗舰店"
},
{
"num_iid": "10026558744497",
"detail_url": "https://item.jd.com/10026558744497.html",
"title": "莱倪晟纳短外套女装新品2021春季新款韩版宽松小香风短款春秋风衣小个子夹克休闲大码上衣潮 粉色 2XL【建议130-140斤】",
"pic_url": "//img12.360buyimg.com/n7/jfs/t1/155331/26/17211/116690/601bcd11Ed7435d5a/7bf83ebe7867e5eb.jpg",
"price": 159,
"promotion_price": 159,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "莱倪晟纳旗舰店"
},
{
"num_iid": "100017070714",
"detail_url": "https://item.jd.com/100017070714.html",
"title": "颜域保暖短款毛呢外套女2020年冬装通勤百搭女士洋气羊毛夹克 卡其 S/36",
"pic_url": "//img14.360buyimg.com/n7/jfs/t1/132793/5/18853/116397/5fcda2e6Ef6dff969/50693dc549af4577.jpg",
"price": 899,
"promotion_price": 899,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "颜域（YANYEE）京东自营旗舰店"
},
{
"num_iid": "10026558292846",
"detail_url": "https://item.jd.com/10026558292846.html",
"title": "莱倪晟纳短外套女装新品2021春季新款韩版修身小香风短款春秋风衣小个子夹克上衣潮 米色 XL【建议131-145斤】",
"pic_url": "//img11.360buyimg.com/n7/jfs/t1/160413/26/6250/133367/601bc097E59c30cda/2e1abb4c0ba56046.jpg",
"price": 136,
"promotion_price": 136,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "莱倪晟纳旗舰店"
},
{
"num_iid": "10026556471650",
"detail_url": "https://item.jd.com/10026556471650.html",
"title": "单蜜短外套女装2021春秋季新款韩版工装宽松显瘦休闲百搭减龄风衣小个子小香风夹克女潮 卡其色 XXL【建议125-140斤】",
"pic_url": "//img10.360buyimg.com/n7/jfs/t1/163110/31/6855/145156/6031ca71E4fba50c2/73b319f8f908333a.jpg",
"price": 159,
"promotion_price": 159,
"sales": null,
"sample_id": "",
"post_fee": "",
"area": "",
"seller": "单蜜服饰官方旗舰店"
},
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}三、京东如何搜索商品，京东搜索商品方法？
1.首先打开京东手机APP,点击界面上方的搜索框。
2.在“搜索框”内输入您想要购买的商品关键词,并点击搜索。
3.在搜索结果列表界面,下方都是根据您输入的关键词而搜索出的商品,您还可以点击“筛选”按钮,进行更加精确的搜索。
4.找到您需要的商品后,点击该商品,进入到“商品详细”界面,再点击界面右下角的立即购即可。
四、京东不能搜索？
不正确。因为京东作为国内领先的电商平台之一，提供了完善的搜索功能，用户可以通过搜索框输入关键词搜索自己需要的商品或商家。同时，京东还提供了多种搜索筛选功能，例如按价格、品牌、销量等条件筛选商品，便于用户找到自己需要的商品。因此，京东是可以进行搜索的。除了搜索功能，京东还提供了丰富的商品分类和标签，用户可以通过浏览商品分类或者按标签查看商品，也可以根据个人需求和购买习惯，设置个性化的商品推荐和优惠活动提示。此外，京东还提供了“京豆”、“超值购”、“秒杀”等多种优惠活动和福利，为用户提供更好的购物体验和服务。
五、京东怎么搜索用户？
京东是不能搜索其他用户的，，只能在用户评价下方留言 他会不会回复你，就不知道了
六、京东怎么搜索店铺？
点击首页顶端上面的搜索框，输入想要搜索的店铺关键词，然后在出现的所搜索结果中，点击搜索店铺，这样出现的结果就全部都是京东店铺的结果展示了。
京东运营技巧：
1、在店铺的前提，很多的商家都会埋怨店铺没有自然搜索的流量，首先就需要找出没有自然流量的原因在哪，有没有评论、问答、晒图这些，这些都要是针对性的进行解决，然后就是优化商品的标题了，在选词方面也是需要有一定的技巧，看首先看好市场上的一些热门流量词，然后就是定价了，也是对市场进行考察后作出最合理的定价才可以。
2、如果提升京东上的流量，做补量也是目前最佳的手段之一，当然成本也是最低的，把店铺的数据都补充到行业的平均线上，商品的权重和排名就能很快的提升，再找平台做补量数据时，一定要谨记要一个周期性的去提升，千万不要一直频繁的做，不然风险系数会提升很多。
七、京东怎么单排搜索？
点击搜索栏右边的四个圆点就可以变成单排
八、京东搜索排序规则？
1、诚信相关性定义：只有没有作弊的产品，才有可能排名靠前。作弊行为：触犯京东平台规则、严重影响用户体验、影响商业公平竞争。作弊结果：搜索降权、搜索屏蔽。违规犯错会受到哪处罚？可以查看官方平台规则。
2、商品相关性影响因素：（1）商品的文本描述信息和搜索关键词的是否相关或匹配；（2）商品在搜索关键词下的下单量，平均浏览时间，转化率等。注：商品标题的选词的最优类目最好跟商品所在的类目对应，不然会影响商品的搜索排名，怎么看关键词的最优类目是什么呢？商智-关键词查询，看里面的最优品类。
3、类目相关性定义：与搜索词相关的类目。注意事项：放置或优化商品类目时，需确保放干正确且合理类目。注：类目最好在一开始就要放对，有些商品类目放哪很明确，有些商品类目就优点不太确定了，商品放错类目，这个商品那就很难做起来了，首先要确定好这个商品的核心关键词是什么，然后看这个关键词的最优类目是什么。查看方式：商智——行业——关键词查询 查看关键词对应的最优类目，然后看看关键词对应的最优类目和产品放的类目是不是一致的，如果不一致，那你家产品的流量可能就会受到影响。
4、商品人气影响因素：商品销量、销售额、消费者评论、商品属性、消费者关注度等。5、京东风向标定义：促进店铺提升综合服务能力。影响因素：（1）用户评价：店铺的商品质量评价、卖家服务态度评价、物流及发货评价、商品描述评价、退换货评价；（2）物流履约：店铺内订单的48小时揽件及时率和隔日达订单占比；（3）特色商品：京东放心购和京东电子面单；（4）成长指数：店铺最新开店时间到计算店龄时间的时长；
（5）客服及售后：售后审核及处理时长、退换货返修率、交易纠纷率、咚咚30秒应答率、咚咚平均响应时长等。
6、个性化排序（千人千面）定义：同一搜索词，不同的消费者可看到不同的搜索结果。
九、京东怎么搜索链接？
1 可以通过在京东首页的搜索栏搜索关键词来获得相应的链接。2 在搜索栏输入关键词后，点击“搜索”按钮即可获得搜索结果，每一个商品的图片和名称下面都有一个链接，点击即可打开该商品的详情页面。3 另外，如果你要搜索某个特定品牌或特定分类的商品，也可以通过在京东的分类栏目中进行筛选来获取相应的链接。在分类栏目中选择相应的品牌或分类，即可获得该品牌或分类的商品列表链接。
十、京东怎么拉动搜索？
要在京东上提高搜索结果的排名，你可以考虑以下几点：
1. 关键词优化：在商品标题、描述和关键词标签中使用与产品相关的关键词，以便搜索引擎将你的商品与相关搜索结果匹配。
2. 商品评价和评论：积极鼓励买家给你的商品评价和评论，因为这些可以提高商品的信誉度和搜索排名。
3. 商品详情完善：确保商品详情页面包含详细的产品描述、规格、图片和视频等内容，以便买家更好地了解你的商品。
4. 价格竞争力：在保证合理利润的前提下，尽量提供有竞争力的价格，吸引更多买家购买你的商品。
5. 促销活动：参加京东的促销活动可以提高商品的曝光率和销量，从而提高搜索排名。
6. 优质客户服务：提供良好的售后服务和快速响应买家的问题，积极解决买家的投诉和纠纷，维护好买家的满意度。
7. 关注京东搜索引擎的优化指南和规则，根据其要求进行优化，以获得更好的搜索排名。
请注意，以上建议仅供参考，京东搜索排名的算法可能会随时变化，因此你需要密切关注京东的最新规则和指南。
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